Attracting Investments and Jobs is critical for each locality, big and small. Specialists in this field are highly competitive. 750,000 companies’ relocations take place each year worldwide. 7,500 Investment Promotion Agencies are competing for these opportunities. Company decision-making time frames are getting shorter. Through advances in technology, companies now can make their own corporate location decisions without contacting the state or local economic development officials. Local governments, which do not have specialists in digital community branding & marketing on their staff, are missing the chance to compete on today’s changed landscape in local economic development.