TERRITORIAL MARKETING 

WEEK 1. Understanding Territorial Marketing & Industry Attraction

WEEK 2. Profiling business you want to attract to the región 

WEEK 3. Market intelligence in digital era, building your community market proposition

WEEK 4. Community branding and marketing 

WEEK 5. Community marketing and social media 

WEEK 6. Instruments for improving community attractiveness and marketing 

WEEK 7. Final Project 

WEEK 8. Final Project 

Last modified: Friday, 12 July 2019, 1:26 PM